Shoestring Marketing

Shoestring Marketing

Sale price  £11.99 Regular price  £15.99
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Shoestring Marketing

Shoestring Marketing

Indispensable Marketing Tools for the New Millennium

Written by Larry Mersereau

Sale price  £11.99 Regular price  £15.99
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This book is full of low-cost, and No-cost tips and techniques that will help you to sell more products or services. Whether you are an individual working from your kitchen table or a large company, there are basic marketing principles that must be applied if you are going to be successful. The author applies those key principles specifically to small businesses. From this book you will learn: Five marketing activities every business must engage in; How to find new prospects without spending a penny; How to stop wasting money on 'overflow' advertising; How to design advertising and promotions that get results; Four growth strategies for long-term success.
ISBN-13
9781882180578
Publisher
Griffin Publishing
Publication date
1 April 1996
Format
Paperback
Pages
172
Dimensions
135 x 215 mm
Illustrations
illus
Language
English

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