A fun, nostalgic look at the great American stores of yesteryear and their rise and fall. The wealthy and leisured lady of the 1920s shopped in a palatial downtown department store with a restaurant, beauty parlour, movie theatre, and live orchestra -- the harried suburban mom of today rushes her purchases through the self-checkout at the big box store. THE GREAT AMERICAN SHOPPING EXPERIENCE explains how this transformation happened in a fascinating and entertaining history of the growth and decline of Americas massive retail empires. A popular history that is both fun and compelling, this is an epic story of capitalisms powers of creative destruction and the repeated transformation of American society.
Stephen H. Provost is an author and journalist who has worked as an editor, columnist, and reporter at newspapers throughout California. His previous books include Highway 99: The History of Californias Main Street, the first book in his Californias Historic Highways series; Fresno Growing Up: A City Comes of Age 19451985; and the fantasy novels Memortality and Paralucidity.